Building a great business that consistently loves and serves people can be overwhelming.
As we said earlier, it's so easy to drift.
What if you had a step-by-step formula that was big enough that it could work in any situation but simple enough that you could easily follow to get clear on reaching your ideal client?
Watch this module's video to learn the outline that will keep you focused on serving your who and transforming lives.
Review
The 3 step framework that is outlined in "Now Start With Who" will guide your business from concept to product and all the way to sales and marketing. Let's summarize each step before explaining each one:
1. Start With Who. This is where you get clear on your target audience, customer avatar, ideal client, or whatever you’d like to call him or her.
2. Clarify Your What. This second point is when you develop your product, service, course, widget or whatever it is you do to solve the problem for your Who.
3. Leverage The How. Use only the tools you to reach your Who.
